Experienced Digital Leader: Seamlessly integrating brand strategy, customer engagement, and user experience for impactful initiatives.
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(+45) 3121 1008
hello@davidcytryn.com
With extensive experience in digital strategy and operational work, I have honed my skills in branded commerce, interaction design, digital product development, and branding. My pragmatic and results-oriented approach ensures fast and efficient task execution, leading to significant impact.
I have collaborated with leading organizations in FMCG, fashion, finance, services, technology, and telecommunications, providing invaluable insights into the many challenges and trends in each sector. By creating flexible digital solutions, I consistently achieve tangible results across various business models and industries.
Notable achievements include a 35% increase in online revenue for a major retailer, a 47% increase in sessions for a leading media platform, and surpassing industry standards for ROI. Whether it's crafting compelling brand narratives, designing complex banking solutions, or integrating digital tools into comprehensive campaigns, I deliver strategies and results that are remembered long after implementation.
Spring / Summer
Head of Production (interim)
2022-2023
OTW
Head of Digital
2020-2022
IMPACT
Experience Lead
2018-2020
Freelance
Senior Advisor
Digital consultancy
Brand activation
Production management
2018
Uncle Grey
Senior Producer
Digital Advisor
2016-2018
Konstellation
Head of production
2014-2016
Work has been recognized by: Cannes Lions, Lovie Awards, DA&D, One Show, Webby, FWA, Creative Circle, Danish Internet Awards (DIA), Danish Digital Awards (DDA)
Client: Cheapflights
Project: Drag, drop and go
Cannes Lions – Promo & Activation – Silver
Cannes Lions – Direct – Silver
Cannes Lions – Media – Silver
Cannes Lions – Cyber – Bronze
Danish Digital Awards – Data Application – Gold
The Webby Awards – Display & Banner Advertising – Peoples Voice
The Webby Awards – Display & Banner Advertising – Peoples Voice
D&AD – Use of Online Advertising – Silver
One Show, Interactive – Online Advertising – banners – Silver
Creative Circle – Direct Data Driven – Silver
Lovie Awards - Banner ADs & rich media - Gold
Client: Carlsberg
Project: Happy Beer Time
Danish Internet Awards : Winner - Gamification
Danish Internet Awards : Winner - Use of social techology
Lovie Awards : Gold – Social: Entertainment
Client: Carlsberg
Project: Bar Bandits
Creative Circle Awards : Silver - Social media campaigns
Client: Lego
Project: The Awesome Alliance
Danish Internet Awards : Winner - Consumer Durables
Creative Circle Awards : Silver- Digital campaigns
Lovie Awards : Gold – Social: Entertainment
FWA - Site of the day